B2B Communications, on 10/29/10 1:49 PM
NOTE: This article is part of the fluff-busting Dealbreakers! series (inspiration: 30 Rock).
Once you have decided that you need some kind of professional at the helm of your marketing effort, you still have to look inside your organization and decide if you want to bring in outside help. This is the classic inside/outside question:
B2B Communications, on 10/14/10 11:23 AM
Robert Celaschi, on 10/4/10 4:19 PM
Why let companies get away with lazy B2B marketing?
Rebekah Donaldson, on 9/27/10 3:22 PM
B2B Communications, on 9/17/10 2:16 PM
Rebekah Donaldson, on 9/15/10 4:00 PM
Together with author Virna DePaul, I spoke at the Sept. 14 Sacramento Press Club Seminar on "creating a killer writer web site that attracts editors."
Rebekah Donaldson, on 9/15/10 4:00 AM
Rebekah Donaldson, on 9/13/10 10:20 AM
Rebekah Donaldson, on 9/9/10 7:38 PM
Where do your directory listings lead? What have your paid links done for you lately?
B2B Communications, on 8/30/10 7:54 AM
In this third and final installment of our series on B2B eCommerce, we learn of the power of hosted services
