Cris Rominger and I will lead the Sacramento Area Regional Technology Alliance (SARTA) Leadership Series seminar titled “How to Succeed at Web Marketing in 2009″ on Wednesday, October 15, 2008.
About this web marketing seminar
Succeeding at web marketing is important for virtually all businesses – but none more so than early stage and small firms. Web marketing can bring outsized returns for a relatively modest investment. Plus, you can see what exactly works with your audience, unlike in offline mediums.
In a recent survey of 1,000 business decision makers by marketing research firm Enquiro, 92 percent of respondents said they turn to online resources in the early stages of the buying cycle. And 77 percent named Google as their first choice among all search engines.
In this session we’ll show you charts and examples of what works and what doesn’t in web marketing today and 9 ways to make your business website work harder for you. You may be able to do all the steps yourself.
Attendees get a briefing and question-and-answer session plus a checklist, charts, samples of effective websites, and case studies.