The B2B Communications team has helped clients generate millions of dollars worth of new business opportunities. Leading the team is Rebekah Donaldson, a marketing consultant with 21 years' industry experience, including years of in-house work directing communications. At B2B, she has consulted Allstate, Cisco Systems, Interactive Intelligence, SAP, Surewest, Sutter Health, Swagelok, and TechAmerica (AeA), and dozens of leaders of $1-$50M businesses.
Rebekah started consulting full time in 2001. Before that, she directed communications from staff positions, first at a nonprofit, then at a software company, and then at a Silicon Valley PR agency. In these roles she helped select and manage contractors hired by her employer to work on print design, website maintenance, public affairs, and more — experiences that have enabled her to anticipate clients' needs.
Rebekah represented the greater Sacramento region on the Executive Committee of the Silicon Valley/Northern California Council of AeA (now TechAmerica), the nation’s largest technology trade association. In 2009, her team was in the first group of Hubspot Agency Partners (as of Jan 2015, there are 2,050 in 65 countries). Her views have been featured in articles by senior analysts at Forrester Research, American City Business Journals, Hubspot's blog, and elsewhere. She has served on the Boards of the Powerhouse Science Center, National Organization for Women Business Owners California Capitol Chapter, Public Relations Society of American California Capitol Chapter, and other organizations. She holds a master’s in Philosophy from UC Davis and a bachelor’s in Philosophy from the University of Rochester.