Red on Marketing Blog

“Solution” is not the solution in B2B marketing communications

Topics: Performance Fun Lead Generation Design

B2B content: search and destroy

By Robert Celaschi

Topics: Fun Lead Generation

From the Shocking Marketing No Nos Department

A high profile marketing automation company assuming permission — in an email with subject line “B2B marketing best practices”? Sounds too ironic to be true.

Topics: Performance Fun Lead Generation

Humor at work: 10 tweets that killed me

It was hard to pick just a few ‘best’ tweets from this fall. I started with dozens of favorites. Here are 10 that killed me.

Topics: Performance Fun Lead Generation

Humor at work – 10 entertaining finds

Here’s a countdown of 10 toons, articles, and videos I can’t stop laughing over.

Topics: Performance Fun Lead Generation

Wanted: headshot with personality

The last time I had to send in a photo of myself, I automatically asked a coworker to grab the standard formal portrait. You know the kind, the head-and-shoulders photo also known as a mug shot.

Topics: Performance Fun Lead Generation

To do: clean grill, write will

I received this email from LegalZoom this afternoon and can't get over it the wry humor of the copywriter.

Topics: Fun Lead Generation

Staying flexible about marketing plans

While reading B2B magazine’s Interactive Marketing Guide earlier this year, a cluster of graphics caught my eye. They had to do with expected marketing allocations for online video, podcasts and other technology through 2012.

Topics: Performance Fun Lead Generation