10.13.08 |
Web Marketing Seminar Led by Business Communications Group
"Succeeding at web marketing is important for virtually all businesses – but none more so than early stage and small firms," said Rebekah Donaldson, president of Business Communications Group LLC. "Web marketing can bring outsized returns for a relatively modest investment. Plus, you can see what exactly works with your audience, unlike in offline mediums." |
09.26.08 |
Forrester Research Invites Business Communications Group Participation in Forrester Teleconference
Ramos will lead the Forrester teleconference “Why B2B Marketing Risks Becoming Obsolete.” Donaldson will contribute examples from her firm’s B2B marketing experiences. "Some marketers I know sense, on a gut level, that the marketplace has experienced a significant shift in power. No longer are just vendors hunting prospects. Prospects, now, are experienced marksmen too," said Donaldson. "So... what now? What does this mean for B2B marketers?" |
09.23.08 |
MarketingSherpa Affiliate Status for Business Communications Group
Sacramento marketing consulting firm Business Communications Group LLC is now an Affiliate of MarketingSherpa, a research firm publishing case studies and benchmark guides for marketing professionals. Now the company is authorized to give discounts through its website and blog on all MarketingSherpa products. “Donaldson has made frequent references to MarketingSherpa’s research over the years, and her approach of giving useful advice to her readers fits in well with MarketingSherpa’s research-based and practical marketing approach,” said Herb Jones, Marketing Alliance Manager for MarketingSherpa. |