Sacramento, Calif. - October 13, 2008 - Sacramento marketers Rebekah Donaldson and Cris Rominger of Business Communications Group LLC will lead the Sacramento Area Regional Technology Alliance (SARTA) Leadership Series seminar titled "How to Succeed at Web Marketing in 2009" on Wednesday, October 15, 2008 at 9:30am at the UC Davis Graduate School of Management at One Capitol Mall in Sacramento, California.
"Succeeding at web marketing is important for virtually all businesses – but none more so than early stage and small firms," said Rebekah Donaldson, president of Business Communications Group LLC. "Web marketing can bring outsized returns for a relatively modest investment. Plus, you can see what exactly works with your audience, unlike in offline mediums."
In a recent survey of 1,000 business decision makers by marketing research firm Enquiro, 92 percent of respondents said they turn to online resources in the early stages of the buying cycle. And 77 percent named Google as their first choice among all search engines.
"SARTA is committed to helping regional technology companies succeed," said JD Stack, chief executive officer of SARTA. "We wanted to give our members and all Sacramento region technology companies a leg up by having Rebekah and her team come in and tell what their secret is to getting strong web marketing results for technology and professional services firms."
Business Communications Group LLC launched a new website in February 2008 at www.b2bcommunications.com. Within 7 months, the website ranked number one out of three million results for the keyword "B2B marketing communications." The exposure has increased inbound leads by 500%.
The website of one of its Sacramento technology clients has, for over two years, been first in Google rankings out of 558,000 results worldwide for its most important keyword. "You turned our website into a lead machine," said this client in October of 2007.
Donaldson's October 5th blog post, "Oct 15 SARTA seminar “Web Marketing in 2009? provides a free public forum where seminar attendees will be encouraged to go after the live event if they have questions, answers, or updates related to the Oct 15th seminar.
SARTA seminar registration
Business Communications Group LLC website
Business Communications Group LLC blog
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