Red on Marketing Blog

What’s wrong with this Google Adwords Ad?

By Rebekah E. Donaldson

If a prospect clicks your ad, does that mean “your advertising works”?

 

What's wrong with this Adwords ad?

 

What's wrong with this Adwords ad?

Is a click that takes a prospect from a paid ad to the advertiser’s website a case of advertising working? 

Google Adwords says yes. I say heck no. So I’ve posted an illustration of how I think we differ at our site, in “What’s Wrong with this Google Adwords Ad?“.

What do you think?

Blog home page ›
Topics: Performance Lead Generation