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What’s wrong with this Google Adwords Ad?

Posted by Rebekah Donaldson on Fri, Feb 13, 2009
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By Rebekah E. Donaldson

If a prospect clicks your ad, does that mean “your advertising works”?

What's wrong with this Adwords ad?

What's wrong with this Adwords ad?

Is a click that takes a prospect from a paid ad to the advertiser’s website a case of advertising working? 

Google Adwords says yes. I say heck no. So I’ve posted an illustration of how I think we differ at our site, in “What’s Wrong with this Google Adwords Ad?“.

What do you think?

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Comments

CPM is "cost per thousand," not "cost per million.
Posted @ Wednesday, November 04, 2009 12:54 PM by 750 mL
I’m looking for at least three people whom use adwords (pay per click/commison on sales) to try and get some input on how their doing using adwords. I’m trying this at home business useing adwords and clinkbank. Just trying to talk to some one that is sucessful in this program.
Posted @ Friday, November 06, 2009 7:29 PM by Sandie
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